SEVE – the Greek Exporters Association has organised at least 17 events to campaigning the Collective Mark of EU, with the name “MACEDONIA THE GREAT”, which has been registered at the European Union Intellectual Property Office.
Soon, this mark will be incorporated gradually by Macedonian businesses into their packaging, logos, letterheads and other communications.
SEVE ‘s information campaign for the Mark “MACEDONIA THE GREAT” is addressing the businesses of Macedonia focusing on the Chambers of Commerce of the region like Florina, Grevena, Kastoria, Kozani, Imathia, Serres, Kilkis, Kavala, Drama, Pieria, Pella and Halkidiki as well as the Cultural Center of Ierrissos and the Municipality of Arnea.
SEVE also “run” a communication program of the Macedonian Brand inside and outside the borders, with the main target markets firstly the USA and Canada and emphasis also on European markets.